Behind the Scenes Vol. 1

Behind the Scenes Vol. 1

Creating lipsticks for our second order to Australia began with using our organic ingredients and inspecting each lipstick, tube, and box to ensure the best polished product. 

Each of our tubes can be recycled because they are made of sustainable paper. Our labels and stickers are also made from recyclable paper. In our "test" kitchen we examine lipsticks checking for conformity and sheen. Finally, to ship out a large order like this one, we line up our tubes (as shown) and double check that everything is correct and in order.

After re-branding from Hello Beautiful! to Beautifēk, we wanted to make sure that our message stayed the same. Beautifēk (pronounced beautifique) is a phrase you can say to yourself in the morning while looking in the mirror. It sounds like the words "beautiful" and "unique" combined. And that is what we believe is true of all women; we are uniquely beautiful. One of the great things about fulfilling this order is that we got to share the message of Beautifēk Beauty Lipsticks with women across the ocean.

And that, to us, is very special indeed.

Read more

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Retailer Spotlight: Biome Store Australia

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Behind the Scenes Vol. 2

Behind the Scenes Vol. 2

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